ASUS ROG Maximus XII Formula Z490 ATX Gaming Motherboard with Intel LGA1200
₹48,999.00
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About ASUS ROG Maximus XII Formula Z490 ATX Gaming Motherboard
The ASUS ROG Maximus XII Formula Z490 is engineered for enthusiasts, competitive gamers and creators who demand top-tier performance, premium build quality and advanced cooling. Built on the Intel Z490 chipset and supporting 10th Gen Intel Core processors, it delivers exceptional single-core and multi-core speed for high-FPS gaming, streaming, overclocking, video editing and heavy productivity workloads. The standout feature of the Formula series is its CrossChill EK III VRM cooling system, combining air and liquid cooling compatibility for extraordinary thermal stability even under intense overclocking. With DDR4 support and optimised power delivery, the board ensures smooth responsiveness and extreme CPU performance.
Integrated WiFi 6 provides fast, low-latency wireless connectivity, while high-speed LAN ensures stable, competitive gameplay. Multiple PCIe slots allow for advanced GPU setups, and dual NVMe M.2 slots enable ultra-fast storage configurations. ROG-exclusive features such as AI Overclocking, AI Cooling, SupremeFX audio, Aura Sync RGB and high-end shielding enhance both performance and aesthetics. The premium design includes a full-cover armour, reinforced components and an elegant mirror-finish aesthetic that elevates any high-end gaming build.
The ATX layout ensures extensive connectivity, including USB 3.2 Gen2, USB-C, HDMI (dependent on CPU), and high-end audio outputs. The Maximus XII Formula is ideal for users who want flagship-level features and long-term reliability.
ASUS ROG Maximus XII Formula Z490 ATX Gaming Motherboard Specifications:
| Feature | Details |
|---|---|
| Model | ASUS ROG Maximus XII Formula Z490 |
| Form Factor | ATX |
| Chipset | Intel Z490 |
| CPU Support | Intel 10th Gen Core (LGA1200) |
| Memory Support | DDR4 |
| Wireless | WiFi 6 |
| PCIe Support | PCIe x16 GPU slots |
| Storage | Dual NVMe M.2 + SATA |
| Connectivity | USB 3.2 Gen2, USB-C, HDMI (CPU dependent) |
| Cooling | CrossChill EK III hybrid VRM cooling |
| Aesthetics | Aura Sync RGB, ROG armour design |
| Ideal Use | Elite gaming, overclocking, and content creation |
Best For
• High-end gaming and competitive esports setups
• Enthusiasts performing CPU overclocking
• Premium PC builds with liquid cooling loops
• Creators needing strong multi-core performance
• Systems requiring WiFi 6 and high-speed connectivity
• Multi-NVMe storage configurations
• Users building a visually striking RGB-enabled system
The ASUS ROG Maximus XII Formula Z490 offers elite cooling, exceptional power delivery, WiFi 6 and premium ROG engineering, making it the perfect foundation for high-performance gaming rigs and enthusiast-grade Intel builds.
ASUS – Premium Motherboards, Laptops, Gaming Hardware & High-Performance PC Components
ASUS is one of the world’s most respected technology brands, known for designing top-tier motherboards, gaming hardware, laptops, monitors and PC components. With a reputation built on innovation, durability and high performance, ASUS products are trusted by gamers, creators, professionals and everyday users who demand reliability and cutting-edge features.
About ASUS
Founded in 1989, ASUS has grown into a global leader in computing and gaming technology. From their industry-leading motherboards and ROG gaming gear to sleek Zenbook laptops and professional displays, ASUS combines precision engineering with advanced features to deliver powerful, efficient and long-lasting hardware.
Popular ASUS Product Categories
ASUS ROG (Republic of Gamers)
ROG is ASUS’s flagship gaming lineup, engineered for enthusiasts who demand the highest performance. ROG products include motherboards, laptops, GPUs, peripherals and monitors built for competitive gaming and extreme performance.
Key Features:
- High-end power delivery for overclocking
- Premium cooling solutions and stronger VRMs
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- High-refresh gaming monitors with fast response times
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ASUS TUF Gaming
TUF Gaming products are built for durability, offering military-grade components, stable performance and long-lasting reliability. The TUF series includes motherboards, graphics cards, laptops and gaming peripherals designed to withstand continuous heavy use.
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- Military-grade durability and testing
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ASUS Prime Series
The Prime series focuses on stability, ease of use and clean design. These motherboards are perfect for home PCs, office desktops and budget-friendly builds, offering excellent value with essential features and reliable performance.
Key Features:
- Stable VRM design for everyday workloads
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ASUS Zenbook Laptops
Zenbooks are known for their ultra-slim design, premium build quality and long battery life. These laptops are ideal for students, professionals and creators who need portability without sacrificing performance.
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ASUS ROG & TUF Gaming Laptops
These gaming laptops offer powerful performance for esports, AAA gaming and content creation. They combine fast processors, high-refresh-rate screens and efficient cooling systems to deliver smooth, consistent performance even under heavy load.
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ASUS Monitors
ASUS monitors are popular among gamers, designers and office users for their clarity, responsiveness and build quality. They offer everything from 4K creator monitors to fast esports-grade gaming panels.
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- IPS, VA, OLED and high-refresh TN options
- Adaptive Sync and G-Sync compatibility
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- Ultra-fast response times for competitive gaming
ASUS Networking – Routers & WiFi Systems
ASUS is also known for high-performance routers and mesh WiFi systems designed for stable connectivity, gaming prioritisation and smart-home networking.
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- Strong signal coverage and stability
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ASUS Components – PSUs, AIO Coolers & Accessories
ASUS produces high-end power supplies, liquid coolers, PC cases and RGB accessories tailored for performance builds. These components focus on silent operation, aesthetic design and long-term durability.
Key Features:
- Quiet, efficient PSU designs
- Advanced cooling with ARGB support
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Why Choose ASUS
ASUS products are trusted by millions of users worldwide because they deliver consistent performance, premium quality and advanced engineering. Whether you're building a budget PC, assembling a high-end gaming rig or investing in a powerful workstation, ASUS offers a reliable option across every category.
- Strong performance across all product lines
- Premium components and durable engineering
- Trusted by gamers, creators and professionals
- Wide variety of products for every budget
- Excellent cooling and hardware longevity
- Modern designs with clean aesthetics
Ideal for Gaming, Productivity & Professional Use
ASUS hardware is designed to excel in real-world applications. From high-FPS gaming and 4K editing to multitasking and professional workloads, ASUS provides solutions that maximise efficiency, speed and user experience.
